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Bringing together the power of creativity and data

Discover Rufus
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Our Purpose

Bridging the gap

We are driven by the belief that the industry needs a transformation to address this gap between art an data, offering solutions that are not only agile but also impactful on business strategy.

We are passionate about excellence and committed to developing individuals who share our vision. Our team strive to connect brands and audiences in meaningful ways.
Our Vision
"Evolving creativity with strategy and data while building a legacy of innovation and excellence."

OUR FORMULA

Creation

We craft content strategies aligned to the media plan and business' goals.

Production

We create ads at scale, efficient, cross-platform with different formats.

Measurement

We measure the effectiveness and impact of our creativity on the business.

Learning

Iteration

We optimize by learning from our results.
Rufus Values

What we strive to
be and represent

Guiding our purpose and fueling our passion
Enjoyment
Prudence
Transparency
Ambition
introspection
Our Team

Meet the Team Behind Rufus

Unveiling the Minds Shaping Future Strategies
Matias Bodino
Co-founder
Tomas Chimondeguy
Co-Founder
Lucia Garcia de Cossio
COO
Agostina Viola
Ops Manager
Rosaura Zuvic
Sales Director
Juana Molina
Creative Leader
Martina Bodino
Financial Business Partner
Belén Cornejo
People Manager
Milagros Carbery
Ops Lead Studio
Lucía Cabral
Account Manager
Martina Blanco
Creators Account Manager
Fatima Nowotny
Account Manager
Lucila De Oto
Creative Project Manager
Guadalupe Sierra
Brand Manager
Franco Cristaldo
Perfomance & AI Product Lead
Clara Viot
Creative Project Manager
Lucia Betemps
Ops Lead
Rosario Lanús
TTCX Ops Lead
Dolores Boniface
Creative Project Manager
Josefina Milberg
Creators Brand Strategist Lead
Luz Hernandez
Design Lead
Agustina Sudria
Creative Strategy Manager
Tamara Olazar
Ops Specialist
Micaela Seminara
Docs & Ops Manager
Ana Melcon
Creative Project Manager
Camila Fardella
Creative Project Manager
Carolina Lamberti
Creative Strategy
Ingmar Orue
Creative Specialist JR
Merly Nicola
Talent Coordinator
Florencia Glenny
Talent Coordinator
Catalina de la Torre
HR Talent Operations
Manuela Gomez Rincón
Creative Project Manager
Victoria Traversa
Creative Project Manager
Victoria Azzarri
Creative Strategist
Lucila Piscareta
Creative Strategist
Julia Alvarez
Talent Coordinator

Frequently Asked Questions

Adressing Your Concerns, Highlighting Our Strengths
What sets Rufus apart in the digital marketing landscape?

The capacity to build a bridge between the best of creativity and performance.

How does Rufus ensure the effectiveness of its advertising campaigns?

Rufus maximizes advertising effectiveness through data-driven strategies, analytics, and continuous optimization, ensuring impactful campaigns aligned with clients' goals.

Can Rufus handle campaigns for businesses of all sizes?

Yes, Rufus caters to businesses of all sizes, offering scalable solutions tailored to meet the unique advertising needs of each client.

How does Rufus measure the success of its marketing strategies?

Rufus measures the success of its marketing strategies through a comprehensive analysis of key performance indicators (KPIs), including but not limited to conversion rates, engagement metrics, etc. This data-driven approach allows Rufus to refine and optimize strategies for continuous improvement.

What types of services does Rufus offer?

Rufus offers a range of services encompassing creativity, performance marketing, and data-driven solutions. This includes creative content development, advertising campaign management, and leveraging data insights to enhance marketing effectiveness.

How does Rufus ensure brand consistency across different platforms?

Rufus ensures brand consistency and performance across different platforms through meticulous creative direction, comprehensive brand guidelines, and a strategic approach to content creation. By aligning creative elements with the core brand identity and values, Rufus maintains a cohesive and recognizable brand presence, fostering what we like to call "brandformance" – a synergy of brand-building and performance marketing that ensures not only visual consistency but also impactful results on various platforms.

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